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Solutions · 03 · Measure

Revenue Tracking

I connect your marketing, enquiries and sales so you can see which campaigns, referrers and channels actually produce paying customers — not just clicks.

A professional reviewing a business dashboard on a laptop

The problem

Where opportunities get lost.

Most businesses can see how much they spend on marketing, but not which ad or referral turned into a sale.

Sales close in WhatsApp chats and phone calls, so the link between the campaign and the money is lost.

What I build

  • Enquiry-to-sale tracking by campaign and referrer
  • Dashboards for cost per lead, conversion rate and revenue
  • Referral and commission reporting
  • AI-assisted summaries of what is working

How it works

The solution, step by step.

  1. 01

    Every sale has a source

    Each enquiry carries the campaign, ad or referral code that brought it in, all the way to the sale.

  2. 02

    One clear dashboard

    Enquiries, conversion rates and revenue by campaign and referrer, in one place.

  3. 03

    Accurate referral payouts

    Commissions are calculated from verified sales, so referrers are paid correctly and on time.

  4. 04

    AI where it helps

    Summaries and alerts point out which campaigns are performing and where deals stall.

Who it suits

Built for businesses like these.

  • Businesses spending on ads without knowing what they return
  • Companies running referral or affiliate programmes
  • Agencies that need to prove results to their clients

Example

A brick supplier seeing which Meta ads and which referrers produced paying customers, and how much each campaign returned.

Where are you losing customers?

Get a free Customer Leak Audit. I'll check how your business handles enquiries, what happens after a quote, and where customers slip away, then show you what to fix first.

No assumptions about the solution before understanding the problem.